New Yorkers are turning their cell phones into Easter Baskets while collecting massive Easter Eggs during the Fabergé Big Egg Hunt this month. The event brings artists, charitable foundations, and other sponsors together for a virtual Easter Egg Hunt around the City. The Big Egg Hunt first started in London in 2012 and has since been held in Dublin and New Zealand.
Here’s how it works: you download the Big Egg Hunt App, check out the map and go! Winners finding the most Eggs get Instagram bragging rights and some lucky folks will come away with some swag. The swaggiest (yes, I know) being a Fabergé Egg necklace.
The Artists and Designers donating their creative talents include Curtis Kulig, Retna, Marchesa, William Wegman, D*Face, Cynthia Rowley and many others. You can view all the Eggs and Artists on Paddle 8’s site where the one of a kind works will be auctioned off for charity. If you aren’t in NY check out snap happy Instagrammers using #TheBigEggHunt. You’ve gotta love eager egg hunters!
For more info check out their playful website here: